The Relationship Factor in Business

The secret to building long term, profitable relationships in business is to be
constantly aiming to be of value and of service to your client.

People do not maintain business relationships just because you are a nice, friendly
person who can tell a good joke or have a nice smile.

Time is precious, so people prefer to do profi table business with people they like.
That way, you can both have fun and profi t at the same time.