Sales Training Lesson #124: Why Life and Death is an important Topic in Selling

What a week..

Australia is out of the World Cup of Soccer (or Football depending on what you call it)

Australia has a new Prime Minister – our First Female Prime Minister

One of my clients almost lost her cat but it has survived (with the help of a very unusual operation..)

And what have these events got to do with Sales Training?

1. THE WORLD CUP LESSONS FOR SALES ATHLETES

We were smashed 4-0 by Germany yet we go on and play Ghana and Serbia, and under incredible pressure (red cards, one man down, no Tim Cahill), we draw against Ghana and win against Serbia (who had beaten Germany).

How can it be?

How can a team get beaten 4-0 then beat the team that beat that team?

Is it the same team?