Just back from water polo training and watching James play a 2 and a half hour tennis match that he just lost in a something like a double tie breaker(I didn’t know such a thing existed)..
Anyway.. what a week..
Here are just some of the lessons..
FORMALISE INNOVATION IF YOU’RE SERIOUS
My Innovation Session at the Sanctuary Cove conference on Monday with the Financial Services people was a huge hit..
While one group was in one room being talked at by someone else…
the group with me were up and practicing, drilling, playing innovation games and generating practical money making ideas and business cased action plans that will generate $100,000’s if not millions in extra sales and profits…guaranteed.
So much money is spent on conferences, flying people in from all round the country only to bore them to sleep.
If you’re going to fly people in, use a structured yet fun process to truly harness the collective brainpower in the room.
Our half day and one day Innovation Forum Process really does kick goals for companies..
If you want to find out more hit reply and write Innovation in the Subject line..
Innovation is capturing great ideas and implementing them…and as the great
Professor Peter Drucker once wrote:
‘Business has only two functions; marketing and innovation.’
If you are in business, you are a marketing and innovation company.
You need to systematise and harness the proven science of marketing and innovation if you’re going to play the game well..
and I must say, after 25 or more years in the game of Innovation, (without sounding too much of a big noter)
based on the results we get for our clients, we really are world leaders at applying the forces available in the sciences of social psychology and helping you harness those marketing and innovation forces that lay dormant in probably 90% of companies.
REPEAT THE DRILLS
With our recruiting clients this week.. practicing the Blue Rocket Color Zone sales drills.. brilliant.
Even experienced people (if they are open) can discover new ways to communicate, influence, persuade and close deals without being rude or pushy.
One player reported making over $25,000 using just one of the lines we recommended..
I love that feeling.. helping people make more money just by using new words they hadn’t thought of before..
“So what happens when you push the button is….” means nothing to you unless you know the context we teach it in.. but so often, sales people don’t future pace, or let the client know what the process is going to be if they give the green light…and, even more important, the incredible value you are going to deliver once they tick the box….
When you play the movie in the prospects mind of what is going to happen once they say YES…you open up a whole new world and opportunity to close the deal…and you activate the power of the assumptive close..
Remember: just because you know what is going to happen, doesn’t mean the client does..
Want to find out more, give us a call.
I won’t even mention the ‘magic wand’ line… that also is a ripper…
These are just two money making drills that create magic in your sales process, if you’re open to learning them.
LEAD GEN WORKS
Friday afternoon, popped by our building renovation/ home transformation client…
They are making great progress using our Internet/ online/ offline lead generation system.
Within 5 hours of the web page going live.. they got their first lead….
They are over the moon.. they can see that this will open up a whole new floodgate of qualified prospects for their business.
Make sure you are using an online/offline strategy…. Our Squeeze page/ newspaper strategy is something easy to implement and quite low cost.. but brings big returns.
Don’t worry about clever artwork on your website. It’s way more important you have a powerfully offer and you collect the names and contact details of qualified leads..
Go back and check your web site to see if it does that.
When was the last time your web site generated a lead?
If it wasn’t in the last 3 days, it’s probably not up to scratch.
PRE REGISTRATION FOR COACHES, CONSULTANTS AND B2B SALES PEOPLE – PERTH NOV 21-22
If you are a coach, consultant or you sell B2B…or you’re wanting to be a coach, consultant or get better at
selling B2B, pencil in Perth Nov 21-22, as we will be running one of our super powerful 2 day “Secrets of
Coaching, Consulting, Selling B2B” Breakthrough Weekends at a very affordable
(and probably never to be repeated) investment.
Get into Action and Pre-register your interest at
There’ll be some FREE bonuses for people who register early..
In the meantime..here are just some of the testimonials from last workshop..
Hope to see you there.
Have a great week.